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GarlandSpencer.com

Jon Guerzon

Animation Reel 2011

Visual Effects for MAD Hair

Here are Some visual effects that we provided for our client MADHairInc.com

Facebook Fan Page

Untitled from Maven One on Vimeo.

Order your Facebook Fan Page Today!

Search Engine Optimization

Search engine optimization (SEO) is the process of improving the visibility of a website in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search[1], news search and industry-specific vertical search engines. This gives a website web presence. – Wiki

Multimedia

Maven One provides creative multimedia services their clients.

The Google Food Chain

If you’re a Lion in the jungle then you’re born on top of the Food Chain eat when ever you want, but that is the real jungle…. not the digital jungle; that is a whole other animal in its self.

Content vs Search

Content Network vs Search Network

Many online advertisers need to choose between content network and search network as the strategy for their advertisements on search engines. These networks have their differences, advantages and disadvantages, as explained below.

Content Network

If you choose content network for your advertisement, your ad will appear on websites that contain relevant articles and information that directly relate to your advertisement. It will appear as a sponsored advertisement, and will be placed in the middle or beside the content of the relevant website.

For example, if your advertisement is for a cleaning product, it will appear as a sponsored ad on review websites or sites that give tips and advice about the various choices in cleaning materials. Content network advertising is therefore aimed at Internet users who are searching for general information and not a specific product.

Search Network

The search network option means that your advertisement will be placed as a search result on multiple search engines, every time someone searches for specific keywords that are related to your advertisement.

Using the above example, your advertisement for your cleaning product will appear as a search result any time someone types in “cleaning product” into a search engine. This type of advertising is a more direct method of attracting traffic, and is targeted to reach Internet users seeking a solution to their problem.

Which is Better?

No network is better than the other, because your choice depends on your product and marketing needs. Content network can be ideal if the number of clicks is not as important, which is mostly the case when encouraging brand recognition. Search network is best if traffic and lead generation are paramount to your success. You can even choose to have both networks for your advertisement to maximize its impact.

Video Marketing

Digital marketing such as video marketing is slowly but surely taking place of traditional marketing. This is because it offers convenience, it is cheap, and there is global reach since the internet does not have a national or a geographical border.

Video marketing is the use of videos for lead generation to your landing page. One of the most effective ways of marketing using videos is on video sharing sites. These sites are free and you can post anything you want. When posting advertising videos to such sites, you should note that the attention of the average surfer is about 8 seconds and so you should capture the attention of your audience in this time and you should maintain it by changing the scene every 8 seconds. The video should not be too short as you will not be able to pass the message across and it should not be too long as this will bore your audience. Try to make it between 30 seconds and 2 minutes. Include a call to action at the end of the video.

One of the greatest benefits of video marketing is the fact that once you post the video, it will not be removed by anyone. Video marketing is better than text-based or audio-based marketing because people respond better to videos. Video can easily go viral, meaning with the right video, you can reach more people than you ever dreamed of.

If you want to concentrate on developing your product or service, you can hire a video marketing company. This is also advantageous in that the video will be professionally done.

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